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The Oregonian Business Center

General Advertising Rates — Effective January 1, 2009

Full-Run ROP Space Contract Rates

SPACE IN 12 MONTHS (INCHES) WEEKDAY SUNDAY HOMES & GARDENS
OPEN 263.70 273.61 271.35
31 254.49 262.61 262.14
63 251.94 259.97 259.59
126 245.78 253.67 253.43
250 228.33 235.61 235.98
500 215.39 223.88 223.04
750 214.02 221.79 221.67
1200 212.56 220.37 220.21
1600 209.05 216.80 216.70
3200 206.84 214.02 214.49
6500 204.78 212.56 212.43
8500 203.74 211.45 211.39
10000 202.72 210.34 210.37
12000 201.70 209.29 209.35
14000 200.73 208.29 208.38

 

Special Sections

Including OregonLive.com

SPACE IN 12 MONTHS (INCHES) WEEKDAY SUNDAY
750 221.67 229.44
1200 220.21 228.02
1600 216.70 224.45
3200 214.49 221.67
6500 212.43 220.21
8500 211.39 219.10
10000 210.37 217.99
12000 209.35 216.95
14000 208.38 215.94

 

7-Day Repeat Discount

Receive a 25% discount for the first repeat and 50% discount for the second repeat within seven days. No minimum size. Repeat rate discounts are based on current Space Contract rate level.

Co-op Rates

Co-op rates apply to multiple signature or dealer-listed advertising that is financed in part or in total by participating retailers’ advertising funds accrued under the terms of the manufacturer’s printed co-op advertising program. A 15% discount will be allowed the manufacturer, wholesale distributor or agent thereof who will accept single invoice billing for a multiple signature ad and assume responsibility for its payment. All rates listed as gross rates. Co-op contract rates may be earned only with a signed contract. Earned and short rates apply. Co-op advertising linage will not apply toward other contract advertising rates.

SPACE IN 12 MONTHS (INCHES) WEEKDAY SUNDAY HOMES & GARDENS
OPEN 182.31 190.24 189.96
31 138.51 168.33 146.16
63 135.91 161.36 143.56
126 133.28 156.10 140.93
250 131.13 152.99 138.78
500 128.94 149.95 136.59
750 127.51 149.58 135.16
1200 123.61 146.39 131.26
1600 121.87 144.63 129.52
3200 121.59 142.71 129.24
5000 120.58 141.55 128.23
6500 116.37 137.64 124.02
8500 114.06 134.91 121.71
10000 111.95 132.92 119.60
12000 111.22 131.54 118.87
14000 110.16 130.29 117.81

104 or more color advertisements in 12 months earn a 2% discount.

Co-op Special Sections

Including OregonLive.com

SPACE IN 12 MONTHS (INCHES) WEEKDAY SUNDAY
750 135.16 157.23
1200 131.26 154.04
1600 129.52 152.28
3200 129.24 150.36
5000 128.23 149.20
6500 124.02 145.29
8500 121.71 142.56
10000 119.60 140.57
12000 118.87 139.19
14000 117.81 137.94

 

COLOR WEEKDAY SUNDAY
1 color 1178.00 1688.00
3 colors 2359.00 3075.00

 

Packaged Goods Rates

Available when placed by and billed to Oregon/Washington food or beverage distributor,or their agency.15% agency commissionable.

WEEKDAY SUNDAY
OPEN 124.05 135.98
7X 108.61 125.72
13X 106.56 121.63
26X 103.20 116.83
52X 101.15 116.19

 

Packaged Goods Special Section Rates

WEEKDAY SUNDAY
26x 114.98 129.15
52x 112.85 128.49

 

7-Day Repeat Discount Co-op and Packaged Goods

Receive a 25% discount for the first repeat and 50% discount for second repeat within 7 days. No minimum size. Discounts do not apply to Sunday ads.

Part-Run Suburban ROP Space Contract Rates (Available for zoned Wednesday and Friday Sports, and Friday A&E)

Regional Zones
SPACE IN 12 MONTHS (INCHES) Multnomah County Washington County Clackamas County Clark County *
OPEN 87.59 57.52 41.23 34.60
31 82.97 53.58 36.92 28.39
63 79.52 51.50 35.78 26.89
126 76.69 49.95 35.12 26.83
250 75.83 48.98 34.30 26.46
500 74.97 48.01 33.48 26.08
750 71.48 45.77 32.00 24.94
1200 67.96 43.51 30.57 23.83
1600 66.51 42.85 30.19 23.55
3200 64.15 41.64 29.68 23.13
6500 61.93 40.53 29.19 22.71

*Available Thursday How We Live.

County Zones (Available for Thursday County Zones only)

SPACE IN 12 MONTHS (INCHES) Clackamas County inPortland/Multnomah County Washington County
OPEN 41.23 87.59 57.52
31 36.92 82.97 53.58
63 35.78 79.52 51.50
126 35.12 76.69 49.95
250 34.30 75.83 48.98
500 33.48 74.97 48.01
750 32.00 71.48 45.77
1200 30.57 67.96 43.51
1600 30.19 66.51 42.85
3200 29.68 64.15 41.64
6500 29.19 61.93 40.53

 

Part-Run ROP Added Discounts and Conditions

A 10% discount is granted off total cost of any multiple zone purchase. Advertising picked up from Sunday qualifies for a 25% zone discount — no additional discount applies. Full-run contract advertisers may earn equivalent (same) contract level for zone advertising and are credited as proportionate inches based on 1,200" zone rate divided by 1,200" full-run rate.

 

Part-Run Editions Percentage Contribution to Full-Run Contract

Weeklies Percentage This Week Percentage
Clackamas 25.04% Clackamas 11.65%
Multnomah 37.62% Multnomah 12.43%
Washington 24.06% Washington 7.24%

*Applies to This Week contracts only.

 

Part-Run The Oregonian FOODday Rates

COST PER THOUSAND MINIMUM QUANTITY
43.52 50000

 

Special Guaranteed Postions

Special guaranteed positions available at only a 10% PREMIUM above regular rates!
Ask your representative for details.

 

Special ROP Units

Step-down ads accepted with limitations. Other special ad sizes and positions available. Ask your Oregonian sales representative.

 

Split Run

Non-commissionable. Three day leeway. Minimum 30 inches. Inquire as to availability.

SPLIT RUN EXTRA CHARGE
205.77

 

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