Local General Advertising Rates — Effective January 1, 2009

Full-Run ROP Space Contract Rates

SPACE IN 12 MONTHS (INCHES) WEEKDAY SUNDAY HOMES & GARDENS
OPEN 195.75 203.21 203.40
31 188.94 194.88 196.59
63 186.99 192.92 194.64
126 178.93 184.68 186.58
250 170.22 175.60 177.87
500 165.19 171.71 172.84
750 164.15 170.10 171.80
1200 163.01 169.03 170.66
1600 160.34 166.33 167.99
3200 158.70 164.15 166.35
6500 157.07 163.01 164.72
8500 156.30 162.22 163.95
10000 155.50 161.42 163.15
12000 154.76 160.62 162.41
14000 154.03 159.85 161.68

 

Special Sections

Including OregonLive.com

SPACE IN 12 MONTHS (INCHES) WEEKDAY SUNDAY
750 171.80 177.75
1200 170.66 176.68
1600 167.99 173.98
3200 166.35 171.80
6500 164.72 170.66
8500 163.95 169.87
10000 163.15 169.07
12000 162.41 168.27
14000 161.68 167.50

 

7-Day Repeat Discount

Receive a 25% discount for the first repeat and 50% discount for the second repeat within seven days. No minimum size. Repeat rate discounts are based on current Space Contract rate level.

Co-op Rates

Co-op rates apply to multiple signature or dealer-listed advertising that is financed in part or in total by participating retailers’ advertising funds accrued under the terms of the manufacturer’s printed co-op advertising program. A 15% discount will be allowed the manufacturer,wholesale distributor or agent thereof who will accept single invoice billing for a multiple signature ad and assume responsibility for its payment. All rates listed as gross rates. Co-op contract rates may be earned only with a signed contract. Earned and short rates apply. Co-op advertising linage will not apply toward other contract advertising rates.

SPACE IN 12 MONTHS (INCHES) WEEKDAY SUNDAY HOMES & GARDENS
OPEN 182.31 190.24 189.96
31 138.51 168.33 146.16
63 135.91 161.36 143.56
126 133.28 156.10 140.93
250 131.13 152.99 138.78
500 128.94 149.95 136.59
750 127.51 149.58 135.16
1200 123.61 146.39 131.26
1600 121.87 144.63 129.52
3200 121.59 142.71 129.24
5000 120.58 141.55 128.23
6500 116.37 137.64 124.02
8500 114.06 134.91 121.71
10000 111.95 132.92 119.60
12000 111.22 131.54 118.87
14000 110.16 130.29 117.81

104 or more color advertisements in 12 months earn a 2% discount.

Co-op Special Sections

Including OregonLive.com

SPACE IN 12 MONTHS (INCHES) WEEKDAY SUNDAY
750 135.16 157.23
1200 131.26 154.04
1600 129.52 152.28
3200 129.24 150.36
5000 128.23 149.20
6500 124.02 145.29
8500 121.71 142.56
10000 119.60 140.57
12000 118.87 139.19
14000 117.81 137.94

 

COLOR WEEKDAY SUNDAY
1 color 1178.00 1688.00
3 colors 2359.00 3075.00

 

Packaged Goods Rates

Available when placed by and billed to Oregon/Washington food or beverage distributor,or their agency.15% agency commissionable.

WEEKDAY SUNDAY
OPEN 129.01 141.42
7X 112.95 130.75
13X 110.82 126.50
26X 107.33 121.50
52X 105.20 120.84

 

Packaged Goods Special Section Rates

WEEKDAY SUNDAY
26x 114.98 129.15
52x 112.85 128.49

 

7-Day Repeat Discount Co-op and Packaged Goods

Receive a 25% discount for the first repeat and 50% discount for second repeat within 7 days. No minimum size. Discounts do not apply to Sunday ads.

Part-Run Suburban ROP Space Contract Rates (Available for zoned Wednesday and Friday Sports, and Friday A&E)

Regional Zones
SPACE IN 12 MONTHS (INCHES) Multnomah County Washington County Clackamas County Clark County*
OPEN 74.44 48.88 35.02 29.44
31 66.78 43.11 29.71 22.85
63 63.81 41.33 28.69 22.22
126 61.78 40.23 28.30 21.60
250 60.99 39.71 27.60 21.30
500 60.23 38.51 26.88 20.95
750 59.42 38.06 26.64 20.87
1200 58.78 37.64 26.44 20.77
1600 58.19 37.48 25.67 20.61
3200 57.73 37.47 25.23 20.53
6500 55.74 36.44 24.81 20.44

* Available Thursday How We Live.

County Zones (Available for Thursday County zones only)

SPACE IN 12 MONTHS (INCHES) Clackamas County inPortland/Multnomah County Washington County
OPEN 35.02 74.44 48.88
31 29.71 66.78 43.11
63 28.69 63.81 41.33
126 28.30 61.78 40.23
250 27.60 60.99 39.71
500 26.88 60.23 38.51
750 26.64 59.42 38.06
1200 26.44 58.78 37.64
1600 25.67 58.19 37.48
3200 25.23 57.73 37.47
6500 24.81 55.74 36.44

Part-Run ROP Added Discounts and Conditions

A 10% discount is granted off total cost of any multiple zone purchase. Advertising picked up from Sunday qualifies for a 25% zone discount — no additional discount applies. Full-run contract advertisers may earn equivalent (same) contract level for zone advertising and are credited as proportionate inches based on 1,200" zone rate divided by 1,200" full-run rate.

 

Part-Run Editions Percentage Contribution to Full-Run Contract

Weeklies Percentage This Week Percentage
Clackamas 25.04% Clackamas 11.65%
Multnomah 37.62% Multnomah 12.43%
Washington 24.06% Washington 7.24%

*Applies to This Week Contracts only.

 

Part-Run The Oregonian FOODday Rates

COST PER THOUSAND MINIMUM QUANTITY
43.52 50000

 

Special Guaranteed Positions

Special guaranteed positions available at only a 10% PREMIUM above regular rates!
Ask your representative for details.

 

Special ROP Units

Step-down ads accepted with limitations. Other special ad sizes and positions available. Ask your Oregonian sales representative.

 

Split Run

Non-commissionable. Three day leeway. Minimum 30 inches. Inquire as to availability.

SPLIT RUN EXTRA CHARGE
205.77