The Oregonian Business Center

The Oregonian NewsroomThe Oregonian Reader ServicesThe Oregonian Advertiser ResourcesThe Oregonian Classified AdvertisingThe Oregonian Advertising Rates
ADVERTISING RATES
  • Retail Rates at a Glance
  • Which Rate Card Should I Use?
  • Retail
    • ROP and Part-Run (Zone) Rates
    • ROP and Part-Run (Zone) Frequency Contract Rates
    • This Week
    • Advertising Discounts
    • Advertising Preprint Program
    • Sunday Color Comics
    • Travel Guide
  • Local General
    • ROP and Preprint Rates
    • Color Rates
    • Preprint Rates
    • Political Rates
    • Combination Rates/This Week
    • Comics
  • General
    • ROP and Preprint Rates
    • Color Rates
    • Preprint Rates
    • Political Rates
    • Combination Rates/This Week
    • Comics
  • Classified
    • Transportation
    • National & Auto Association
    • Recruitment
    • Merchandise
    • Real Estate & Rentals
  • Printable Rate Cards
  • Advertising Rate Calculators
    • Display Classified Ads Calculator
    • In-column Classified Ads Calculator
    • Retail Display Ads Calculator
  • Business Builder Package Rates
  • Credit Application Form (PDF)
The Oregonian Business Center

Retail Advertising Rates - Effective May 1, 2008

Frequency Contract Rates

WEEKDAY PER INCH SUNDAY PER INCH INCL. TV CLICK FOODDAY PER INCH WEST PORTLAND NORTH SOUTHWEST
7X 93.67 111.10 96.04 22.38 34.55 11.69 21.44
13X 90.47 105.63 92.86 21.40 32.84 11.50 21.00
EAST SOUTHEAST CLACKAMAS COUNTY inPORTLAND/MULTNOMAH COUNTY WASHINGTON COUNTY
7X 19.36 15.54 23.04 34.55 22.38
13X 18.51 15.05 22.27 32.84 21.40

 

WITHIN 52 WEEKS WEEKDAY PER INCH SUNDAY PER INCH INCL. TV CLICK FOODDAY PER INCH WEST PORTLAND NORTH SOUTHWEST
26 X 83.78 97.42 86.04 19.02 30.34 10.56 19.68
52 X 82.12 96.86 84.31 18.49 29.67 10.35 19.29
104 X 79.61 94.23 81.83 - - - -
156 X 78.52 93.14 80.82 - - - -
208 X 77.94 91.48 80.14 - - - -
260 X 76.25 90.31 78.43 - - - -
312 X 72.66 87.56 75.07 - - - -
WITHIN 52 WEEKS EAST SOUTHEAST CLACKAMAS COUNTY inPORTLAND/MULTNOMAH WASHINGTON COUNTY
26x 16.06 13.54 20.39 30.34 19.02
52x 15.14 13.26 19.66 29.67 18.49

A 10% discount is granted off total cost of any multiple zone purchase.

ROP and Part-Run (Zone) Color Rates

WEEKDAY OREGONIAN TUESDAY FOODDAY SUNDAY OREGONIAN ANY REGIONAL OR COUNTY ZONE
1 color & Black 915.00 315.00 1315.00 350.00
2 colors & Black 1455.00 880.00 1840.00 630.00
3 colors & Black 1840.00 1120.00 2405.00 875.00

208x color frequency discount: 3%
Standard-size double-trucks charged as two separate color advertisements. Tabloid double-trucks charged as one color advertisement.
Spot Color Option Page: Publisher's option for Monday or Tuesday and specific color as available.
Thirty (30) column-inch maximum with other color advertisers on page: $460.

MAXIMUM COLORS ZONE CHARGE
1 color 915.00
2 colors 1455.00
3 colors 1840.00

*County zones: Clackamas County, inPortland/Multnomah County, Washington County.

Part-Run Editions Percentage Contribution to Full-Run Contract

EDITION NAME EDITION CODE PERCENTAGE
Zone Clackamas County 23%
Zone inPortland/Multnomah County 47%
Zone Washington County 30%
Zone East ZE 20%
Zone North ZN 13%
Zone Portland ZP 38%
Zone Southeast ZSE 17%
Zone Southwest ZSW 24%
Zone West ZW 24%

*Applies to This Week Contracts only.

View zone maps and circulation information.
Portland Zone Circulation
Southwest Zone Circulation
Southeast Zone Circulation
West Zone Circulation
East Zone Circulation
North Zone Circulation
Clackamas County Zone Circulation
inPortland/Multnomah County Zone Circulation
Washington County Zone Circulation

 

The Oregonian Business Center

Community Support/Events Jobs and Internships Subscribe Place an Ad Privacy PolicyUser Agreement Print this Page

© 2006 The Oregonian OregonLive.com, our online affiliate

The Oregonian Business Center